3rd Annual Cristian Rivera Foundation Full Steam Ahead 5K

Sponsorship Opportunities

We are currently seeking sponsorship for the 3rd Annual Full Steam Ahead Cristian Rivera Foundation 5K at Van Cortlandt Park, and your company’s financial support or in-kind donation can help make it a grand slam for DIPG cancer research! Click Here to download the Sponsorship Deck PDF

Deadline for Sponsorship must be in before Friday, June 26, 2020 at 5 p.m.

CONCEPT:

The Cristian Rivera Foundation is a non-profit organization that is committed to finding a cure for Diffuse Intrinsic Pontine Glioma (DIPG). Our foundation strives to increase public awareness of DIPG, as well as raise funds that will provide financial support to families and medical facilities that conduct innovative research and clinical trials.

Through its efforts, the Cristian Rivera Foundation has helped support the groundbreaking research that has brought the medical community to the doorstep of a cure for DIPG.

The Cristian Rivera Foundation funds the work of Dr. Mark Souweidane, Director of Pediatric Neurosurgery of Weill Cornell Medical Center – Memorial Sloane (Kettering) Cancer Center and Dr. Oren Becher of the Ann & Robert H. Lurie Children’s Hospital and the Lurie Cancer Center at Northwestern. We also financially support families affected by DIPG and spread DIPG awareness through events and programs. DIPG is a rare, nearly inoperable Brain Stem Tumor that predominantly affects children between the ages of 2 and 10.

The Cristian Rivera Foundation was founded in 2009, after the founder’s son, Cristian, died of DIPG when he was six years old. The Cristian Rivera Foundation has made an eternal commitment to curing this rare form of cancer, so that no child or family has to suffer through the horrors of DIPG again. To date, the Cristian Rivera Foundation has donated more than $1.3 million to the respective doctors, as their work remains at the forefront of DIPG research, and to DIPG families in need…but we need your help to continue this amazing work.

The 3rd Annual Full Steam Ahead Cristian Rivera Foundation 5K will be held on Saturday, July 11th, 2020 as a vitual walk.

Awards will be given to top qualifiers of the 5K. As we enter the second phase of the clinical trial, we rely on generous supporters like you to help defray the cost of organizing the event. Our 3rd Annual Full Steam Ahead Cristian Rivera Foundation 5K is just another vehicle to bring us all together to accomplish one goal, giving our children an opportunity to fulfill their dreams by curing DIPG.

There are various levels of sponsorship for the 3rd Annual Full Steam Ahead Cristian Rivera Foundation 5K which are stated in the following page.

As a direct result of funding from the Cristian Rivera Foundation, Dr. Souweidane successfully launched a pioneering FDA approved clinical trial on May 1, 2012, which tests the innovative use of convection-enhanced delivery (CED). It’s the first of its kind to administer radioimmunotherapy to children with an otherwise incurable tumor and has shown successful results to 4 children so far. One of our clinical trial patients, Lisha Ayala, has reached a groundbreaking milestone by reaching a seven-year mark with no growth in her tumor. She is now living the life of a normal teenager and has given the DIPG and medical community hope that we are close to a cure. 

The Cristian Rivera Foundation is continuously working hard to create awareness, fund groundbreaking research and trials, and economically support families impacted by DIPG. As a result of our hard work, The Cristian Rivera Foundation was awarded a Platinum Seal on GuideStar.org for 3 years. GuideStar.org is the non-profit industry leader in analysis and public information and issues their rating based on transparency and positive activity conducted in the non-profit community. In addition, the Cristian Rivera Foundation received the Top-Rated Great Nonprofits Award from Great Nonprofits 3 years in a row. Our foundation takes pride in the work we do, and we’re honored to have received such prestigious awards.

Take a stand against DIPG by joining us on Saturday, July 11th, 2020.  We thank you for your continued support and look forward to eradicating our world of DIPG with your help.

Deadline for Sponsorship must be in before Friday, June 26, 2020 at 5 p.m.



  • “Brought to You By” message with company logo on T-shirt.
  • “Brought to You By” message with company logo on Yard Sign by finish line.
  • Corporate logo prominently placed on Step and Repeat.
  • Corporate logo included in shared pre-event publicity.
  • Free registration and T-shirts for up to 10 company participants.
  • Corporate Logo on Cristian Rivera Foundation Social Media: Facebook, Instagram and Twitter. Combined over 4,000 Followers.
  • Sampling & promotional materials at the walk.
  • Prominent branding with your logo our 10,000-piece direct mailer.
  • Prominent branding with your logo in an extensive direct e-mail marketing campaign
    (10 emails x 50,000 recipients) = 500,000 Total.
  • Prominent Branding on Cristian Rivera Foundation March 2020, April 2020 and May 2020 newsletters. (50,000 recipients each) = 150,000 Total.
  • Prominent branding with your logo on the Cristian Rivera Foundation’s annual
    2020/21 media kit (2,500 Media Kits).
  • Sponsor inclusion before and after event on the  CristianRiveraFoundation.org Website, 376,000 impressions and unique visits monthly.

* All sponsorship opportunities are tax deductible

  • Company Logo on yard sign displayed at finish line.
  • Corporate logo prominently placed on Step and Repeat.
  • Corporate logo included in shared pre-event publicity.
  • Free registration and T-shirts for up to 8 company participants.
  • Corporate Logo on Cristian Rivera Foundation Social Media: Facebook, Instagram and Twitter. Combined over 4,000 Followers.
  • Sampling & promotional materials at the walk.
  • Prominent branding with your logo our 10,000-piece direct mailer.
  • Prominent branding with your logo in an extensive direct e-mail marketing campaign
    (10 emails x 50,000 recipients) = 500,000 Total.
  • Prominent Branding on Cristian Rivera Foundation March 2020, April 2020 and May 2020 newsletters. (50,000 recipients each) = 150,000 Total.
  • Prominent branding with your logo on the Cristian Rivera Foundation’s annual
    2020/21 media kit (2,500 Media Kits).
  • Sponsor inclusion before and after event on the CristianRiveraFoundation.org Website, 376,000 impressions and unique visits monthly

* All sponsorship opportunities are tax deductible

    • Corporate logo on Step and Repeat.
    • Corporate logo included in shared pre-event publicity.
    • Free registration and T-shirts for up to 6 company participants.
    • Corporate Logo on Cristian Rivera Foundation Social Media: Facebook, Instagram and Twitter. Combined over 4,000 Followers.
    • Sampling & promotional materials at the walk.
    • Prominent branding with your logo in an extensive direct e-mail marketing campaign
      (10 emails x 50,000 recipients) = 500,000 Total.
    • Prominent Branding on Cristian Rivera Foundation March 2020, April 2020 and May 2020 newsletters. (50,000 recipients each) = 150,000 Total.
    • Prominent branding with your logo on the Cristian Rivera Foundation’s annual
      2020/21 media kit (2,500 Media Kits).
    • Sponsor inclusion before and after event on the CristianRiveraFoundation.org Website, 376,000 impressions and unique visits monthly

* All sponsorship opportunities are tax deductible

    • Free registration and T-shirts for up to 4 company participants.
    • Corporate Logo on Cristian Rivera Foundation Social Media: Facebook, Instagram and Twitter. Combined over 4,000 Followers.
    • Sampling & promotional materials at the walk.
    • Prominent branding with your logo in an extensive direct e-mail marketing campaign
      (10 emails x 50,000 recipients) = 500,000 Total.
    • Prominent Branding on Cristian Rivera Foundation March 2020, April 2020 and May 2020 newsletters. (50,000 recipients each) = 150,000 Total.
    • Prominent branding with your logo on the Cristian Rivera Foundation’s annual
      2020/21 media kit (2,500 Media Kits).
    • Sponsor inclusion before and after event on the CristianRiveraFoundation.org Website, 376,000 impressions and unique visits monthly

* All sponsorship opportunities are tax deductible

    • Free registration and T-shirts for up to 2 company participants.
    • Corporate Logo on Cristian Rivera Foundation Social Media: Facebook, Instagram and Twitter. Combined over 4,000 Followers.
    • Prominent branding with your logo in an extensive direct e-mail marketing campaign
      (10 emails x 50,000 recipients) = 500,000 Total.
    • Prominent Branding on Cristian Rivera Foundation March 2020, April 2020 and May 2020 newsletters. (50,000 recipients each) = 150,000 Total.
    • Prominent branding with your logo on the Cristian Rivera Foundation’s annual
      2020/21 media kit (2,500 Media Kits).
    • Sponsor inclusion before and after event on the CristianRiveraFoundation.org Website, 376,000 impressions and unique visits monthly

* All sponsorship opportunities are tax deductible

  • Free registration and T-shirts for up to 2 company participants.
  • Sampling & promotional materials at the walk.
  • Sponsor inclusion before and after event on the CristianRiveraFoundation.org Website, 376,000 impressions and unique visits monthly

* All sponsorship opportunities are tax deductible

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